Create 30-second video ads for Hotel Collection, and its subsidiary Aroma360, to promote product awareness and drive conversion. Highlight each brand’s luxury candle line while reflecting their unique identities.

My Role: Art Director

My Responsibilities: Led the art direction from moodboards and pre-production through final type design. Collaborated with the brand and Pattern video team to guide the creative process.

Company: Pattern, Hotel Collection

3D Rendering: Isaiah Romero

Video Editing: John Preece